Nunzia Auletta

Professor at the Entrepreneurship and Marketing Center of IESA and coordinator of programs about innovation, marketing and internationalization strategies.

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Publications

Collaboration mechanisms for sustainable innovation

2018

The purpose of this article is to advance research on sustainable innovation through a business model (hereafter, BM) perspective. We consider the BM as a boundary-spanning system that encompasses various firms, in which value is created, exchanged and captured. More specifically, we look at the changes called for by the imperative of sustainable development, through […]

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